Join the engaging and visionary Mr. Lauri Toivonen, Senior Vice President Marketing, S-group, Finland on a quest to market your start-up in a changing world.

Held as part of START with Business Joensuu coaching for international entrepreneurs in the North Karelia region. The event is in English.

Lauri Toivonen

Mr. Lauri Toivonen is a highly experienced and recognized business developer in the Finnish retail market. Toivonen represents thought leadership and strategic enhancement among marketing in the transforming retail market. He is experienced in multiple global and local business development roles, from the start-up level to publicly traded organizations. Toivonen has been recognized several times globally for his ambitious and successful work in transformation and innovativeness. These award-winning solutions have conquered the market and have gained such recognition as Cannes Lions, The One Show and the Clio Awards.

Lauri Toivonen on LinkedIn

Please register for the event by Wednesday 18.11 by this link. The event is free of charge.


Additional information:
Stephanie Sinclair-Lappi
Business Coach
New Business and Internationalisation Services
+358 50 400 5441

START coaching is funded by the European Regional Development Fund, the North Karelia Regional Council and Business Joensuu (Grow with Joe – Growth Coaching). Funding from the European Union Regional Development Fund and the Finnish state totals EUR 681,472. The implementation period of the project is June 1, 2019 – December 31, 2021.

There is no charge for START coaching if the company’s De minimis support is less than € 200,000 for the last 3 years. The value of START coaching is € 1,750, which is awarded to the company as De minimis support.